The 3 most common mistakes when choosing images

Good images make a good website, pure and simple. Think of any site that you like, and I guarantee there’s an eye-catching photo or illustration that caught your attention. There are some basic principles that I follow when designing a website, such as that people respond to colour, faces and movement. My best websites combine all three, with the result that visitors spend longer on the site and are more likely to contact the owner. However despite these simple rules of website design, the majority of sites, especially corporate ones, continue to break them. Here are the 3 main errors…